TOPIC 6 : BROADCASTING IN ASEAN
ASEAN was founded in 1967 - in Bangkok with five members and with Indonesia the moving force in the grouping.
It has since expanded to 10 and comprises Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar, Philippines,
Singapore, Thailand and Vietnam.
SINGAPORE : History of broadcasting
First radio station was a private commercial organization - 1935 by BBC
Transmission – June 1936
1940 - BBC and its complex bought by the Govt of S’pore
April 1941 – responsibility for the station – Malaya Broadcasting Corp
1942 – Aug 1945 – station came under Japanese military known as Syonan Hoso Kyoku
1946 – rename as Radio Malaya, Singapore and Fed. of Malaysia
TV Channels – 2 channels in 4 languages
1974 - full color transmission installed at community centers throughout S’pore
S’pore satellite earth station SENTOSA was opened
Organization involved in radio b/casting
- Radio Corporation of Singapore ( RCS )
- Rediffusion (S’pore) Pte.Ltd.
- The National Trade Unions Congress (NTUC)
Organization
Ownership : solely owned by the government
Administered by the Dept of Broadcasting within the Ministry of Culture
Divisions
Staff
In-service training-telecommunications and broadcasting
Programming
For multilingual society
Subtitling became necessary
Programs are broadcasted not because it’s popularity but considered necessary for developing society
Languages of programs for Singapore – Mandarin, Hokkien, Cantonese, Teochew, Hakka, Foochow and Hainanese
Prog include : sponsored and services which are commercialized
Types of prog : music, news, public service, documentaries, feature shows,
Format of information and entertainment
Local production 40%
Financing
Radio TV S’pore operates on an allocation voted annually
Radio advertising / TV commercials
Radio / TV license
Radio receiver licenses
ETV ( Educational TV )
Initiated Jan 30th, 1967 – prog. were videotaped and transmitted via Channel 8
Science, mathematics, civics, geography- English with Malay version
Teacher’s guide, teaching materials were produced to support ETV programs
Follow up on the programs done by the producers
1965 – Separation from Malaysia- steady development of TV
1966 – TV centers with modern prod equipment
1980 – major changes RTS become SBC
1990’s broadcasting undergone steady transformation
1994 – SBC was corporatized to encourage competition
1995 – cable TV introduced by S’pore cable Vision (SCV) – offering 40 channels in English, Mandarin, Japanese, BM, Indonesia, Hindi, Tamil
PHILIPPINES : History of Broadcasting
1953 – TV introduced with the opening of DZAQ-TV channel of Alto B’casting System in Manila.
Station owned by Antonio Quirino. Telecast over 50 mile radius.
Later the station bought by Chronicle Broadcasting Network – CBN (owned by Lopezes) which starts operating in 1956.
ABS-CBN became the 1st radio-TV network in Philippines and also the first cross-media entity owned by a family.
He also started the radio in 1950.
2nd station – 1960
3rd station – Channel 7 or Republic B/casting System ( owner- Stewart, a long time American resident in Philippines).
Programs – imported from 3 US networks (CBS, ABC and NBC) due to economic constraints .
Station’s operation – controlled by Government
Issues raised - difficult to produce local program and broadcast public service. Produce and b/cast “development” oriented program
Development in the 1990’s
1998 KBP Broadcast Media Fact book – 137 TV stations nationwide
- 63 originating stations, 50 –relay and 24 ultra high frequency (UHF ) stations
- Metro Manila – 12 stations, Luzon- 53 stations, Visayas – 28 TV stations, Mindanao – 44 TV stations
Satellite made universal access to broadcast media
1991 – The intro to satellite programming spurred interest in cable TV
ABS-CBN is linked with Pan American Satellite (PANAMASAT) which reaches all 30 stations, Hawaii, Southeast Asia, Guam, Canada & USA
Cable TV – in 1967 – stunted during Marcos
Advertising is the lifeblood – dependent in rating of viewers for survival
ß Very Commercial oriented in its programs
Programs
Cater to urban interests
Few local programs due to production costs
Issues : erosion of traditional values, criticized by social, media is said to contribute to social violence
Trivia and entertainment prog. is emphasized and not development prog. For the nation
Focus on hard stories highlighting power plays, competition and violence
Other programs :
Public service program
Educational children prog through Philippines children TV Foundation
The people’s TV Network Inc. – continuing education and teachers
Specialized prog – for women, cultural or ethnic group
Issues in Philippines Broadcasting
The broadcasting industry grew too fast and too big
Resulted in overlapping and poor distribution of frequencies
Politically inclined and dominated by families and friends
Poor standards in its program content ( unethical, violent and less news, immoral)
Advertising could not sustain its stations.
Stations which survived – gain support from political parties.
INDONESIA
Broadcasting is the most outstanding channel of mass communication in Indonesia. It plays important role in the
effort of unifying more than 200 million people from different ethnics who live in more than 17,000 island and speak
in about 583 languages and dialects.
The diversity of culture, tradition, ethnics, religions and languages in the archipelago claims the broadcasters to be
more cautions in presenting adequate programming that meets the requirements of government policy, community aspiration and
business interest.
The role of broadcasting in Indonesia increases when the country started to use PALAPA domestic satellite in
1976 which has made possible to reach bigger audience and wider geographical area.
The department of Information and the National Telecommunications of Indonesia are the main regulatory bodies in the
issuance of permits to operate radio and television stations in Indonesia.
After 18 years of lengthy process and deliberations, the Broadcast Law in Indonesia was officially signed by President
Soeharto on September 29, 1997 through Act no. 24. Details of regulations and operation guidelines of the broadcasting law are
now being worked out by working groups coming from various institutions relevant to broadcasting.
The first television built in the country was the state-owned Televisi Republic Indonesia (TVRI) which was founded in
August 24,1962. The opening ceremony of Asian Games 1962 held in Jakarta was the first live broadcast of TVRI.
TVRI stations have expanded all over country consisting of 1 national broadcasting center, 13 regional stations,
7 mobile production centers and more than 350 transmitters spread out throughout the country.
PALAPA which was launched in 1976 has made TVRI broadcast accessible to remote places in Indonesia.
RRI and TVRI had been the only broadcasting channels for so many years. In 1989 the government gave opportunities
to private sectors to operate commercial television in Indonesia. This deregulation was applied based on these considerations:
Government realized that the presence of private television networks was needed to provide more entertainment and more
independent information, especially that are needed by urban audiences.
Efforts to control home videos and illegal television broadcasting seemed difficult to be conducted effectively.
People who lived in the border areas preferred to watch foreign television programs which were easier to
access than the national television programs
After the domestic satellite Palapa being rented to foreign television networks, Indonesia people could access to many
television channels by using parabolic antennas (Ishadi,1992: p.30-32).
Private commercial TV stations
Rajawali Citra Televisi Indonesia (RCTI), founded in 1989,
Surya Cipta Televisi (SCTV), founded in 1989,
Televisi Pendidikan Indonesia (TPI), founded in 1991,
Andalas Televisi (ANTV), founded in 1993
INDOSIAR, founded in1995.
Data Of Radio And Television
RADIO:
Number of RRI Station (Government Radio) : 52
Number of local Government Radio: 133
Number of commercial Radio (Non-RRI) : 829
Number of Non-Commercial Radio (Non-RRI): 4
Number of Department’s Radio : 1
TELEVISION :
Number of TVRI Broadcast Station : 13
Number of TVRI Production Station : 10
Number of Transmitter station / Transmission Unit : 375
Number of Private Television Station : 5
VIETNAM
During the 1950’s, HF external broadcasting from Saigon was Via Radio France Asia,
The Voice of France in the Far East, which was widely heard worldwide with programming in English
and several other languages. Its operations were sanctioned by the Franco-Vietnamese Convention of
1949, which allowed it to broadcast on Vietnamese Territory.
It closed down on February 27, 1956. From 1956 to 1975, broadcasting in the Republic of Vietnam
was through the state-run VTVN, which maintained an extensive network of local, regional and external broadcasting facilities.
In the same era, broadcasting from the north originated from Hanoi, which included external, local and provincial services.
The government-operated broadcaster is Dai Tieng Noi Viet Nam (TNVN-Radio The Voice of Vietnam), part of the
Vietnam Radio and TV Commission, and its origins can be traced back to August 1945, just before the declaration of
independence in September of that year. Its studios and administration centre is in downtown Hanoi, at 58 Quan Su Street,
operating from a nondescript building not far from the French Embassy.
In Hanoi, only six VHF stations were audible.
In Hoi An (near Da Bang) only two local MF stations were audible during the day, carrying the National Networks 1 and 2.
In Ho Chi Minh City and Hanoi, five MF stations were available the day at each locality.
Vietnamese frequency planning provides for multiple transmitters on the same MF and VHF channels, at various
towns and cities, carrying the same network.
The networking originating from Hanoi are :
Channel 1: Vietnamese, Khmer, H’mong and Ede-news, current affairs and music, 18 hours daily, on MF, VHF and HF
Channel 2: Vietnamese, Khmer, H’mong and Ede, economic, cultural, social, literature, art and educational programs, 18 hrs daily, MF and HF
Channel 3: Vietnamese, VHF only
Channel 4: H’mong Network. This services is part of the ethnic minority service on HF only
Channel 5: English, French, Russian and Vietnamese, news and music for foreigners in Vietnam. This operates on 105.5MHz, from Ha Noi, Ho Chi Minh City, Hai Phong and Vung Tau
Channel 6: This is the External Service, designated as the Voice of Vietnam International
Television Vietnam is a separate entity from TNVN. Currently, it operates three channels-VTV1, 2 and 3. In Hanoi, three other stations are available: HTV7,HTV9 and MMDS. Satellite channels include Discovery, ESPN and Star Movies and Australia TV.
Foreign language output may be viewed on these channels:
- VTV1 : English and French programming, including films and sports;
- VTV2 : English lessons and news and French news
- VTV3 : Sports and English features
HTV7 : Sports, cartoons, drama and features in various languages, including English, Vietnamese
MMDS : Includes Chinese and Japanese features
Australia TV : This is satellite based, and is also designated as “C7”. It is essentially the Australia Channel 7 Network and includes slightly-delayed broadcasts of Australian Rules Football, Channel 7 News, Channel 7 soapies, and similar material.
BRUNEI
The service was officially opened on 2nd May 1957 wit Hari Raya Message from His Majesty, Al-Marhum DYMM Paduka Seri Baginda Maulana Al-Sultan Sir Muda Omar Ali Saifuddien.
There was one studio which broadcast for 45 minutes each evening from 8.00 to 8.45 p.m. The range of the single 1.2Kw transmitter was only five miles around the capital Brunei Town. Radio Brunei first transmitted programmes in 1957.
By 1974 there were 171 staff and three transmitting sites giving almost 100% coverage of the country and beyond.
Television was introduced in 1975 with Channel 5 test transmissions commencing on March 1st from Bukit Subok. The service was officially opened by His Majesty DYMM Sultan Haji Hassanal Bolkiah on 9th July 1975. There were onlu three staff in the RTB studio and four to attend the transmitter.
Phase 1 - 1975 to 1979 used part of the Radio Studios.
Phase 2 - Utilising the current multi-purpose studio complex which was fully commissioned by 1980. A second television transmitter, operating on Channel 8 was commissioned at Andulau in 1976
1976 was also the year of the first television outside broadcast which was the coverage of His Majesty's birthday parade from the then 'town padang'. The television project was budgeted at B$35M.
FM Stereo Radio Services from Bukit Subok and Andulau started in 1977. At the same time two high power Medium Wave stations at Tutong and Serasa commenced transmission of the Malay language service.
The current staff of RTB is over 1000 personnel. Coverage by radio and television is almost 100%.
Motto:- Sentiasa Bersama Biskita
Mission:-
To Inform
To Educate
To Entertain
Objectives
To clarify the Government's plans in detail and to give them a comprehensive coverage.
To encourage the public to change ways of thinking (mindset) wherever necessary, in order to bring about appropriate change in the line Government's policies.
To help in creating civic consciousness and to encourage socio-economic and cultural development in Brunei Darussalam.
To provide and enhance the citizen's knowledge through suitable education, information and entertainment programs.
To help strengthen the national solidarity.
To describe Brunei Darussalam to the world in conformity with the Government's foreign policies.
RTB: Radio
Began in the evening of 2nd May 1957, with the announcement of "INILAH RADIO BRUNEI".
Officially launched by the late Sultan Haji Omar Ali Saifuddin Saadul Khairi Waddein.
In 1958, the first live coverage of Radio Brunei was the inauguration of the Omar
Ali Saifuddin Mosque, the famous landmark of the country. This was made possible with the set up of Outside Broadcast (OB) Unit during that year.
In 1962, another station was established in Kuala Belait.
1965 : radio had reached nationwide coverage. By broadcasting on short wave, Radio Brunei
can also be heard by people living in the Asia Pacific region.
Radio Brunei expanded into two channels the Malay Service and the English. Both initially broadcast for 10 hours daily.
Moved to the present purpose built studio centre in 1970. The building was equipped with 5
studios, 2 continuity suites, an auditorium and all the necessary ancillary areas.
1995 : a new service was set up to caters youngsters where popular music plays an important
ingredient. The service was initially named The 91.4 Fm.
1st January 1996, the Malay service was renamed as the Rangkaian Nasional.
English and Chinese is known as the Rangkaian Pilihan. The 91.4 Fm to this day is popularly known as the Rangkaian Pelangi.
On 15th July 1996, another service was set up. Rangkaian Harmoni provide family oriented programs.
Rangkaian Nur Islam, broadcasts comprehensive Islamic religious programs.
In 1998, Radio Brunei embarked into the digital era. All studios were renovated where digital studio systems were installed.
The NetRadio was introduced. Now global listeners can listen to Radio Brunei. The streaming was officially launched on the 9th July 2001
RTB TV Programs
News, Current Affairs and Sport
The News Center of Radio Television Brunei is a major provider of domestic.
News programs are relayed through radio networks and both domestic and satellite television channels.
News programs are the most popular program amongst television audience.
RTB’s prime news is Berita Nasional in Malay which is aired at 8 p.m. and News At
Ten in English at 10 p.m. The duration of Berita Nasional was used to be 15 minutes to 30
minutes, and now the bulletin is 45 minutes in length, covering both local and international news. New At Ten is a 30-minute news bulletin.
Weekly Consumer News has also attracted a good following among its audience. Special reports
from RTB’s Political Desk covers key current topics in regional and international political development.
Visuals are sent instantly to Brunei either live or delay telecast by using satellite.
The News Center of RTB has also played a key role in the regional broadcasting cooperation.
It is a member of the Asiavision, a news exchange mechanism under the umbrella of the Asia-Pacific Broadcasting Union.
The Asiavision operation was moved from Kuala Lumpur to Brunei Darussalam during APEC 2000 Summit
and the ASEAN Ministerial Meeting in July 2002. The News Centre of RTB is the coordinator of the ASEAN Television News Exchange, a project under ASEAN.
ABU ( Asia- Pacific Broadcasting Union) Established : 1964
Objectives :
To promote the development of broadcasting in the Asia Pacific region
Organize cooperative activities amongst ABU members
Main Activities of ABU
A daily satellite TV news exchange (ASIAVISION)
- The voice of Asia
- source of news for and about Asia
Co-production and exchange of programs
Provide coverage
Technical and programming services
Content acquisition for developing countries
Provide training courses and workshops
ASEAN Cooperation
Dialogues and meetings of ASEAN members
Conference
ASEAN Digital Broadcasting in Brunei
March 15-16, 2004
Program for the advancement of ASEAN cooperation in TV, Radio , Film and video in Jakarta , May 1989